SparKCade-marketing-event-championship

HIGH SCORES ON DISPLAY.

Digital and Social Media.

Want to run with a firm who has received “all time greatest” status from Gartner, Sport Illustrated and Wall Street Journal — to name a few — for their digital and social media combat skills? Our digital game will place you on the leaderboard.

CASE STUDY: ANDREWS MCMEEL UNIVERSAL – POSH COLORING STUDIO

SparKCade-marketing-digital-posh

OPPORTUNITY

  • Client partnered with Meredith Corporation to launch new coloring book website.
  • Client needed interim project manager and editorial director to meet contractual deadlines.

SOLUTION

  • Worked with client to outline and craft necessary site content and metadata.
  • Designed brand and editorial style guide for internal staff and freelancers.
  • Created and managed six-month content calendar, procuring team of freelance resources for launch and ongoing assignments.
  • Tested site and trained staff on managing content.

OUTCOME

  • Client met partner contractual scope and deadline while remaining within budget.
  • View the site: Posh Coloring Studio
  • In the press.