Get Your Free Podcast Set Up Checklist
Podcast listenership has more than doubled over the past five years. Plus a show can extend influence beyond a brand’s typical reach, make for a consumer-friendly medium, and offer a low-cost investment.
- Brand Personality — Format can humanize a brand: You’re giving a true voice to your organization.
- Engagement — Combination of high tech and humanizing elements allow people to build a relationship with you and your brand.
- Growth — Future of content. More than 56% of Gen Z is listening. And 65% buy a product after hearing about it on a podcast.
- Portable — Mobile device anyone? Go where your clients and prospects go. Over 64% of audiences listen in transit.
- Easy — on you, listeners and guests (if you decide to have them). After nearly 400 shows, 99% of published authors told us they’d rather speak to us than write us a guest blog post.
- Cost — Compared to other marketing efforts, it’s inexpensive.
You have an opportunity to get in early — as only 15% of brands podcast.
Complete the form to receive our free podcast checklist ?
In it you’ll receive tips to help you with show strategy and format as well as how tos and resources for producing your show.
Need help starting your show? Let an award-winning podcast team help you package, launch and produce your show.