WHY PODCASTING?
Podcast listenership has tripled over the past five years.
A show also can extend influence beyond a brand’s typical reach, make for a consumer-friendly medium, and offer a low-cost investment.
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Cultivated Marketer Ep. 15 – Danielle Bond
Welcome to CultivatED Marketer ... In this 15th episode of CultivatED Marketer, hosts Brent Bowen and Matt Tidwell, PhD, chat with Danielle Bond. Danielle is the Chair of the International Association of Business Communicators (IABC). Danielle lives in Melbourne, Australia,
Cultivated Marketer Podcast Ep. 14 – Jessica Best (Part Two)
Welcome to CultivatED Marketer ... In this 14th episode of CultivatED Marketer, hosts Brent Bowen and Matt Tidwell, PhD, bring part two of their chat with Jessica Best, Vice President of Data-Driven Marketing at Barkley. In part two of a
Cultivated Marketer Podcast Ep. 14 – Jessica Best (Part Two)
Welcome to CultivatED Marketer ... In this 14th episode of CultivatED Marketer, hosts Brent Bowen and Matt Tidwell, PhD, bring part two of their chat with Jessica Best, Vice President of Data-Driven Marketing at Barkley. In part two of a
Cultivated Marketer Ep. 12 – Kristen Majdanics (Part Two)
Welcome to CultivatED Marketer ... In the 12th episode of CultivatED Marketer, hosts Brent Bowen and Matt Tidwell, PhD, bring part two of their chat with Kristen Majdanics, Senior Vice President of Firehouse Subs. In part two of a two-part
Start Podcasting: Trends in Podcast Format
Podcasting may seem like a buzzword these days. If you haven’t yet incorporated a podcast into your content marketing strategy, you could be missing out. Podcasts help to humanize your brand, meeting your consumers where they are: on their mobile
How to Rock a Podcast in Your Content Marketing Strategy
Do you podcast in your content marketing strategy? If you aren't already using it in your overall marketing efforts, you need to look at podcasts. Why? For so many reasons, which we'll cover. But first, let's start with more than 73

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CultivatED Marketer is a podcast focusing on the Midwest marketing communications community — and, more specifically, the professional development needs of that community. This community has traditionally been very strong over the past two to three decades.